CHRIS COONS FOR DELAWARE
Protect Social Security and Medicare
President Trump’s budget proposal would SLASH Social Security and Medicare to pay for their tax break for the top 1 percent. Senator Chris Coons won’t stand for it. It’s up to us to make sure these programs remain strong for generations to come. Add your name to protect Social Security and Medicare from the Trump administration’s attacks >> https://bit.ly/2Re9057
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| Overall score | 40.2/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 63.8 · 9.9 · 65.9 |
| Spend range | USD 300–399 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 12.71 |
| Est. audience size | — |
| Days live | 37 (2020-01-13 → 2020-02-19) |
| Created | 2020-01-13 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | DE — Chris Coons |
| Surfaced by | “senate:Chris Coons” |
| Issue | social security medicare |
| Framing | attack opponent |
| Message type | list building survey |
| Emotional appeal | fear |
| Production tier | professional |
| Who pictured | opponent |
| Symbols | none |
| Call to action | sign petition |
| Standout element | desaturated close-up of Trump mid-speech on dark red background creating a menacing villain frame |
| Tactic | Uses a petition/list-building mechanic wrapped in a fear-based attack, pairing a threatening image of Trump with bold white-on-red text to drive petition signatures while expanding the campaign email list. |
| Delaware | 100.0% |
| 35-44 · unknown | 0.1% |
| 45-54 · female | 8.0% |
| 45-54 · unknown | 0.1% |
| 18-24 · male | 1.1% |
| 65+ · unknown | 0.2% |
| 35-44 · female | 3.0% |
| 25-34 · female | 1.9% |
| 25-34 · male | 2.1% |
| 45-54 · male | 6.3% |
| 18-24 · unknown | 0.0% |
| 65+ · female | 27.6% |
| 65+ · male | 13.0% |
| 55-64 · female | 20.5% |
| 18-24 · female | 1.2% |
| 35-44 · male | 2.9% |
| 55-64 · male | 11.6% |
| 25-34 · unknown | 0.0% |
| 55-64 · unknown | 0.3% |