Susan Collins US Inactive
COLLINS FOR SENATOR
Susan Collins DELIVERS for Maine
Collins for Senator
Ad copy
Susan Collins DELIVERS for Androscoggin County: ☑️ $12M to eliminate lead hazards and support healthy homes in Lewiston ☑️ $246,000 to revitalize New Auburn Village Experience matters.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 46.7/100 |
| Spend / Reach / Long. / Eff. | 43.1 · 80.0 · 1.1 · 62.5 |
| Spend range | USD 2,500–2,999 |
| Impressions | 125,000 – 149,999 |
| CPM (≈ $/1k impr) | USD 20.0 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 5 (2020-10-21 → 2020-10-26) |
| Created | 2020-10-21 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — Susan Collins |
| Surfaced by | “senate:Susan Collins” |
🧠 AI analysis
| Issue | healthcare |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | Checkmark bullet points reinforcing a 'mission accomplished' delivery narrative over a twilight cityscape of Lewiston/Auburn |
| Tactic | Hyper-local dollar-amount specificity paired with the 'DELIVERS' theme functions as a proof-of-performance tactic, converting incumbency into an asset by equating experience with tangible community investment. |
Where it ran (delivery by region)
| Maine | 100.0% |
Who saw it (delivery)
| 25-34 · unknown | 0.1% |
| 65+ · male | 6.3% |
| 45-54 · unknown | 0.1% |
| 25-34 · female | 8.5% |
| 65+ · female | 10.6% |
| 45-54 · male | 8.6% |
| 55-64 · male | 8.3% |
| 18-24 · female | 6.2% |
| 55-64 · female | 9.4% |
| 65+ · unknown | 0.1% |
| 35-44 · male | 9.5% |
| 25-34 · male | 12.2% |
| 45-54 · female | 6.7% |
| 35-44 · female | 6.5% |
| 18-24 · male | 6.5% |
| 55-64 · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
| 18-24 · unknown | 0.0% |
