📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Dr. Roger Marshall US Inactive

KANSANS FOR MARSHALL

ad creative

STAND WITH THE PRESIDENT >>

Donate now.

Ad copy

President Trump is acquitted, but we know the Democrats aren't going to stop. They are OBSESSED with removing our President from office. I'm running for Senate to stop them! I'm running for Senate to stand with President Trump and rip up the Democrats' socialist agenda. I need YOU to help me get there. All donations DOUBLE-MATCHED until 11:59 PM!

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score50.6/100
Spend / Reach / Long. / Eff.38.3 · 87.0 · 6.3 · 71.0
Spend rangeUSD 1,500–1,999
Impressions250,000 – 299,999
CPM (≈ $/1k impr)USD 6.36
Est. audience size
Days live24 (2020-02-06 → 2020-03-01)
Created2020-02-06
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateKS — Roger Marshall
Surfaced by“senate:KS — Roger Marshall”

🧠 AI analysis

Issuedemocracy elections
Framingpositive candidate
Message typefundraising
Emotional appealanger
Production tiersemi pro
Who picturedopponent
Symbolsnone
Call to actiondonate
Standout elementTrump triumphantly holding up a newspaper headline reading 'ACQUITTED' against a dark dramatic background
TacticThe ad leverages impeachment-acquittal outrage and a double-match fundraising deadline to convert political anger into immediate donations, using Trump's image rather than the candidate's to maximize emotional resonance with the base.

Where it ran (delivery by region)

California12.2%
Texas9.7%
Florida7.8%
New York6.8%
Georgia5.1%
Pennsylvania4.6%
North Carolina4.3%

Who saw it (delivery)

45-54 · unknown 0.0%
65+ · male 4.2%
55-64 · unknown 0.0%
25-34 · unknown 0.1%
45-54 · female 1.1%
18-24 · unknown 0.1%
55-64 · female 1.7%
55-64 · male 3.0%
35-44 · unknown 0.0%
25-34 · male 17.9%
35-44 · female 3.0%
18-24 · female 21.8%
35-44 · male 3.2%
25-34 · female 20.0%
18-24 · male 16.1%
45-54 · male 1.9%
65+ · female 5.8%
65+ · unknown 0.0%

Similar ads (same issue, matching framing or emotional appeal)

Sherrod Brown
OH — Sherrod Brown 189d live
Roy Cooper
NC — Roy Cooper 104d live
Mallory McMorrow
MI — Mallory Mcmorrow 85d live
Graham Platner
ME — Graham Platner 58d live
Alexander Vindman
FL — Alexander Vindman 64d live
Jon Ossoff
GA — Jon Ossoff 60d live
Graham Platner
ME — Graham Platner 55d live
James Talarico
TX — James Talarico 32d live