Tom Cotton US Inactive
COTTON FOR SENATE, INC.
TOM COTTON FOR SENATE
Support our Troops & Vets
Ad copy
No soldier should ever go into battle underprepared or underequipped. And no veteran should ever be denied the benefits they earned. I’m putting our service men and women first. Will you stand with me?
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 45.4/100 |
| Spend / Reach / Long. / Eff. | 41.0 · 75.1 · 5.2 · 60.4 |
| Spend range | USD 2,000–2,499 |
| Impressions | 80,000 – 89,999 |
| CPM (≈ $/1k impr) | USD 26.46 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 20 (2020-10-01 → 2020-10-21) |
| Created | 2020-10-01 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | AR — Tom Cotton |
| Surfaced by | “senate:Tom Cotton” |
🧠 AI analysis
| Issue | veterans |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate, veterans military |
| Symbols | military |
| Call to action | learn more |
| Standout element | Candidate in full military combat gear backlit by dramatic stormy sky, projecting heroic resolve |
| Tactic | The ad uses the candidate's own military service as a biographical trust signal, pairing a cinematic combat-ready image with a direct appeal to stand together for troops and vets, leveraging personal authenticity to build emotional identification with military-aligned voters. |
Where it ran (delivery by region)
| Arkansas | 100.0% |
Who saw it (delivery)
| 35-44 · unknown | 0.1% |
| 45-54 · female | 9.6% |
| 25-34 · unknown | 0.1% |
| 65+ · unknown | 0.0% |
| 65+ · male | 1.4% |
| 35-44 · female | 15.0% |
| 18-24 · female | 6.8% |
| 65+ · female | 3.9% |
| 25-34 · male | 14.0% |
| 18-24 · unknown | 0.0% |
| 35-44 · male | 9.4% |
| 18-24 · male | 4.1% |
| 25-34 · female | 20.4% |
| 55-64 · female | 7.3% |
| 55-64 · male | 2.7% |
| 45-54 · male | 5.0% |
| 45-54 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |
