COLLINS FOR SENATOR
Sara Gideon: says one thing… does another.
Sara Gideon claims she doesn't take corporate money. The truth is, she's taken thousands in corporate and corporate PAC donations.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 48.8/100 |
| Spend / Reach / Long. / Eff. | 47.8 · 83.1 · 2.8 · 61.6 |
| Spend range | USD 4,000–4,499 |
| Impressions | 175,000 – 199,999 |
| CPM (≈ $/1k impr) | USD 22.66 |
| Est. audience size | — |
| Days live | 11 (2020-02-24 → 2020-03-06) |
| Created | 2020-02-24 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — Susan Collins |
| Surfaced by | “senate:Susan Collins” |
| Issue | economy taxes |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | money cash |
| Call to action | learn more |
| Standout element | Static TV noise video thumbnail evoking distrust and deception |
| Tactic | The ad uses a hypocrisy attack framing — contrasting Gideon's stated position against her actual donations — to undermine her credibility and trustworthiness with voters. |
| Maine | 100.0% |
| 35-44 · male | 9.6% |
| 55-64 · female | 8.6% |
| 55-64 · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
| 18-24 · unknown | 0.0% |
| 18-24 · male | 6.6% |
| 35-44 · female | 7.9% |
| 45-54 · female | 7.6% |
| 45-54 · male | 7.7% |
| 65+ · male | 5.5% |
| 25-34 · male | 13.7% |
| 18-24 · female | 6.7% |
| 55-64 · male | 6.9% |
| 65+ · female | 8.8% |
| 25-34 · female | 9.8% |
| 45-54 · unknown | 0.1% |