John Deaton for US Senate US Inactive
JOHN DEATON FOR SENATE INC.
Ad copy
Young voters aren’t checked out, they’re paying attention. Ivan said it straight: lower taxes, protect individual rights, bring fresh voices into a system that’s gone stale, and build a strong economy our next generation can step into. Ivan, we hear you and to the next generation across Massachusetts, your voice matters and it’s time Washington reflected it. There’s a real appetite for new leadership that actually represents you, not the same 50 year career politicians. This movement is about making sure you’re not just heard, but truly represented.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 35.2/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 59.2 · 1.1 · 68.8 |
| Spend range | USD 100–199 |
| Impressions | 15,000 – 19,999 |
| CPM (≈ $/1k impr) | USD 8.54 |
| Est. audience size | — |
| Days live | 5 (2026-03-25 → 2026-03-30) |
| Created | 2026-03-25 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — John Deaton |
| Surfaced by | “senate:John Deaton” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate, diverse crowd |
| Symbols | us flag |
| Call to action | none |
| Standout element | candidate holding branded microphone interviewing a college student in a campus setting |
| Tactic | The ad uses a man-on-the-street interview format to borrow authenticity from a young voter's voice, positioning Deaton as a listener and outsider challenger to entrenched political elites. |
Where it ran (delivery by region)
| Massachusetts | 100.0% |
Who saw it (delivery)
| 18-24 · female | 0.8% |
| 18-24 · male | 12.3% |
| 18-24 · unknown | 0.2% |
| 25-34 · female | 4.9% |
| 25-34 · male | 45.2% |
| 25-34 · unknown | 0.4% |
| 35-44 · female | 4.6% |
| 35-44 · male | 31.3% |
| 35-44 · unknown | 0.3% |
