Brian Bengs for Senate
We didn’t believe conservatives when they said they would eliminate a Woman’s right to choose, but they did. Now they’re threatening to use our economy in a game of chicken so they can cut Medicare and Social Security. I believe them & so should you.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 34.3/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 55.8 · 0.6 · 60.0 |
| Spend range | USD 300–399 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 27.96 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 3 (2022-10-26 → 2022-10-29) |
| Created | 2022-10-25 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | SD — Brian Bengs |
| Surfaced by | “senate:Brian Bengs” |
| Issue | social security medicare |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | fear |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Facebook content-removal notice replacing the actual ad creative |
| Tactic | The ad copy leverages a credibility-building fear appeal by drawing a direct line from conservatives' past action on abortion to their current threats against Medicare and Social Security, urging voters to believe the pattern will repeat. |
| South Dakota | 99.8% |
| Nebraska | 0.1% |
| Wyoming | 0.0% |
| Iowa | 0.0% |
| Minnesota | 0.0% |
| 45-54 · unknown | 0.1% |
| 55-64 · female | 14.9% |
| 35-44 · unknown | 0.1% |
| 25-34 · male | 2.4% |
| 18-24 · female | 1.4% |
| 45-54 · female | 7.8% |
| 65+ · female | 29.5% |
| 35-44 · female | 6.0% |
| 25-34 · female | 3.7% |
| 25-34 · unknown | 0.1% |
| 55-64 · male | 8.6% |
| 45-54 · male | 5.1% |
| 65+ · unknown | 0.3% |
| 65+ · male | 14.8% |
| 35-44 · male | 4.3% |
| 55-64 · unknown | 0.1% |
| 18-24 · male | 0.7% |
| 18-24 · unknown | 0.0% |