Paul Dans for US Senate US Inactive
PAUL DANS FOR SENATE
Ad copy
It's time for a change Florence! Come out and talk politics, farming, and football with Paul Dans and Danny Ford at 5:00pm at The Dispensary: 101 W. Evans St. Florence, SC 29501
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 36.2/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 59.2 · 1.4 · 60.6 |
| Spend range | USD 400–499 |
| Impressions | 15,000 – 19,999 |
| CPM (≈ $/1k impr) | USD 25.69 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 6 (2026-03-26 → 2026-04-01) |
| Created | 2026-03-26 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | — |
| Candidate | SC — Paul Dans |
| Surfaced by | “senate:Paul Dans” |
🧠 AI analysis
| Issue | agriculture rural |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | farm rural |
| Call to action | none |
| Standout element | 'Business & Bourbon' event branding paired with three men in casual-to-professional attire evoking a down-home community gathering |
| Tactic | The ad uses a local community event with celebrity guest Danny Ford (football figure) to build grassroots authenticity and personal connection with rural South Carolina voters. |
Where it ran (delivery by region)
| South Carolina | 100.0% |
Who saw it (delivery)
| 18-24 · female | 3.2% |
| 45-54 · male | 10.5% |
| 65+ · male | 12.3% |
| 65+ · female | 9.9% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 11.2% |
| 55-64 · female | 6.8% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 5.2% |
| 18-24 · male | 11.5% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 9.1% |
| 35-44 · female | 4.4% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 11.8% |
| 25-34 · female | 3.0% |
| 18-24 · unknown | 0.4% |
| 65+ · unknown | 0.2% |
