Jeff Merkley US Inactive
JEFF MERKLEY FOR OREGON
Best Farms in the World
Ad copy
Oregon farmers like Luther needed drought relief, so Jeff Merkley worked across the aisle to secure $10 million in funding.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 50.4/100 |
| Spend / Reach / Long. / Eff. | 44.9 · 85.0 · 6.6 · 64.9 |
| Spend range | USD 3,000–3,499 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 14.44 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 25 (2020-10-08 → 2020-11-02) |
| Created | 2020-10-07 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OR — Jeff Merkley |
| Surfaced by | “senate:Jeff Merkley” |
🧠 AI analysis
| Issue | agriculture rural |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | professional |
| Who pictured | candidate, seniors, workers labor |
| Symbols | farm rural |
| Call to action | learn more |
| Standout element | Candidate in conversation with an elderly farmer outside a rural home, reinforcing personal connection to constituents |
| Tactic | The ad uses a real constituent testimonial ('It was just a huge benefit for us') alongside a bipartisan accomplishment narrative to build trust and credibility with rural Oregon voters skeptical of Washington insiders. |
Where it ran (delivery by region)
| Oregon | 100.0% |
| California | 0.0% |
| Alaska | 0.0% |
Who saw it (delivery)
| 45-54 · unknown | 0.0% |
| 25-34 · unknown | 0.2% |
| 18-24 · female | 11.8% |
| 35-44 · female | 18.1% |
| 45-54 · female | 1.3% |
| 25-34 · female | 27.7% |
| 35-44 · male | 10.8% |
| 25-34 · male | 20.3% |
| 18-24 · male | 8.9% |
| 45-54 · male | 0.8% |
| 35-44 · unknown | 0.1% |
| 18-24 · unknown | 0.1% |
