Dan Osborn for Senate US Inactive
Osborn for Senate
Award-Winning Rabbit
Ad copy
I met Kipton and his (potentially) award-winning rabbit at the State Fair. For the record: I tried the mac and cheese and it was as good as I was picturing!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 52.6/100 |
| Spend / Reach / Long. / Eff. | 49.0 · 90.1 · 5.5 · 65.9 |
| Spend range | USD 4,500–4,999 |
| Impressions | 350,000 – 399,999 |
| CPM (≈ $/1k impr) | USD 12.67 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 21 (2024-09-09 → 2024-09-30) |
| Created | 2024-09-09 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NE — Dan Osborn |
| Surfaced by | “senate:Dan Osborn” |
🧠 AI analysis
| Issue | agriculture rural |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | empathy |
| Production tier | diy amateur |
| Who pictured | candidate, family children |
| Symbols | farm rural |
| Call to action | none |
| Standout element | tattooed candidate in baseball cap crouching to connect with a boy holding a rabbit at a state fair livestock barn |
| Tactic | Classic retail politics authenticity play — the candidate appears unscripted and approachable among everyday Nebraskans at a beloved community event, humanizing him to rural and working-class voters. |
Where it ran (delivery by region)
| Nebraska | 100.0% |
Who saw it (delivery)
| 18-24 · female | 4.6% |
| 45-54 · male | 8.6% |
| 65+ · male | 5.9% |
| 65+ · female | 9.3% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 6.8% |
| 55-64 · female | 8.3% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 9.7% |
| 18-24 · male | 3.9% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 11.3% |
| 35-44 · female | 11.9% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 9.7% |
| 25-34 · female | 9.5% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
