House of Representatives for the 1st District of Oklahoma
As Chairman of the Republican Study Committee, I've made it a priority to develop a plan to SAVE Social Security. Our budget comes out soon - stay tuned by subscribing to my newsletter.
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| Overall score | 36.7/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 50.6 · 20.1 · 58.7 |
| Spend range | USD 200–299 |
| Impressions | 7,000 – 7,999 |
| CPM (≈ $/1k impr) | USD 33.27 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 74 (2023-04-06 → 2023-06-19) |
| Created | 2023-04-06 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OK — Kevin Hern |
| Surfaced by | “senate:Kevin Hern” |
| Issue | social security medicare |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | urgency |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | Bold white 'PROTECT' text dominates center with red accent bar driving urgency around Social Security messaging |
| Tactic | The ad uses a newsletter subscription drive as a list-building tactic, leveraging Rep. Hern's chairmanship of the Republican Study Committee as a credibility signal to attract voters worried about Social Security's future. |
| Oklahoma | 100.0% |
| 35-44 · unknown | 0.0% |
| 55-64 · male | 15.3% |
| 18-24 · female | 0.0% |
| 55-64 · unknown | 0.1% |
| 25-34 · male | 0.3% |
| 45-54 · female | 2.5% |
| 35-44 · male | 1.4% |
| 65+ · male | 36.9% |
| 65+ · female | 27.7% |
| 25-34 · unknown | 0.0% |
| 55-64 · female | 9.0% |
| 45-54 · male | 4.8% |
| 35-44 · female | 0.8% |
| 18-24 · male | 0.1% |
| 25-34 · female | 0.3% |
| 45-54 · unknown | 0.1% |
| 65+ · unknown | 0.5% |