Osborn for Senate
What do a broken truck and Washington DC have in common? They both make a lot of noise, go nowhere fast, and need a complete teardown before they can do a damn thing of value. #politics #nebraska #nebraskasenate #nebraskapolitics
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| Overall score | 47.7/100 |
| Spend / Reach / Long. / Eff. | 38.3 · 81.7 · 3.6 · 67.1 |
| Spend range | USD 1,500–1,999 |
| Impressions | 150,000 – 174,999 |
| CPM (≈ $/1k impr) | USD 10.77 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 14 (2024-09-16 → 2024-09-30) |
| Created | 2024-09-16 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NE — Dan Osborn |
| Surfaced by | “senate:Dan Osborn” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate, workers labor |
| Symbols | us flag, capitol statue, eagle |
| Call to action | none |
| Standout element | Mount Rushmore backdrop behind a blue-collar candidate holding patriotic cornhole bags, blending populist imagery with Americana symbolism |
| Tactic | The broken-truck metaphor frames DC dysfunction in relatable mechanic/tradesman language, positioning Osborn as the outsider fixer that working-class voters can trust over career politicians. |
| Nebraska | 100.0% |
| 35-44 · unknown | 0.2% |
| 65+ · male | 7.7% |
| 55-64 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
| 25-34 · female | 5.1% |
| 35-44 · female | 6.8% |
| 65+ · female | 7.7% |
| 25-34 · male | 14.7% |
| 18-24 · unknown | 0.1% |
| 55-64 · male | 9.5% |
| 35-44 · male | 16.9% |
| 18-24 · male | 4.8% |
| 45-54 · female | 5.8% |
| 55-64 · female | 6.0% |
| 45-54 · male | 12.4% |
| 18-24 · female | 1.9% |
| 25-34 · unknown | 0.1% |