Reilly Neill for U.S. Senate US Inactive
REILLY FOR MONTANA
Ad copy
The governor of #Montana could pull himself up by his bootstraps and work to integrate science into building resilience in our water systems. Instead, he prays for rain. We need a better plan. #ReillyforMontana
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 30.4/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 50.6 · 0.3 · 70.8 |
| Spend range | <USD 99 |
| Impressions | 7,000 – 7,999 |
| CPM (≈ $/1k impr) | USD 6.6 |
| Est. audience size | — |
| Days live | 2 (2026-05-17 → 2026-05-19) |
| Created | 2026-05-17 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MT — Reilly Neill |
| Surfaced by | “senate:Reilly Neill” |
🧠 AI analysis
| Issue | energy environment |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | farm rural |
| Call to action | learn more |
| Standout element | Bold question 'PRAY FOR RAIN?' overlaid on a dark, stormy Montana landscape sky |
| Tactic | Uses dry sarcasm and a stark weather image to mock the incumbent governor's passive approach to water management, positioning the challenger as the science-driven pragmatist. |
Where it ran (delivery by region)
| Montana | 22.5% |
| Arizona | 17.6% |
| Washington | 15.5% |
| Colorado | 9.5% |
| Oregon | 8.4% |
| Nevada | 6.8% |
| Utah | 4.3% |
Who saw it (delivery)
| 18-24 · female | 4.7% |
| 45-54 · male | 3.2% |
| 65+ · male | 18.1% |
| 65+ · female | 34.5% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 6.6% |
| 55-64 · female | 9.5% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.4% |
| 18-24 · male | 2.5% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 3.0% |
| 35-44 · female | 3.8% |
| 25-34 · unknown | 0.3% |
| 25-34 · male | 3.4% |
| 25-34 · female | 4.7% |
| 18-24 · unknown | 0.4% |
| 65+ · unknown | 0.5% |
