TEAM HAGERTY
Joined Lou Dobbs to discuss the crime of the century: the Communist Chinese regime's cover-up of the Wuhan virus.
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| Overall score | 43.8/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 78.0 · 0.8 · 78.9 |
| Spend range | USD 200–299 |
| Impressions | 100,000 – 124,999 |
| CPM (≈ $/1k impr) | USD 2.22 |
| Est. audience size | — |
| Days live | 4 (2020-04-09 → 2020-04-13) |
| Created | 2020-04-09 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | TN — Bill Hagerty |
| Surfaced by | “senate:Bill Hagerty” |
| Issue | foreign policy defense |
| Framing | issue advocacy |
| Message type | awareness |
| Emotional appeal | fear |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | Fox Business lower-third chyron lending mainstream media credibility to the anti-China message |
| Tactic | Leverages a Fox Business appearance with Lou Dobbs to borrow cable news credibility while framing China as an existential threat, stoking fear and nationalist sentiment to boost Hagerty's foreign-policy credentials. |
| Tennessee | 100.0% |
| 45-54 · female | 5.2% |
| 25-34 · male | 4.5% |
| 35-44 · unknown | 0.0% |
| 45-54 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
| 18-24 · male | 0.6% |
| 18-24 · female | 0.2% |
| 55-64 · unknown | 0.1% |
| 25-34 · female | 0.7% |
| 55-64 · female | 11.9% |
| 35-44 · male | 10.7% |
| 45-54 · male | 16.5% |
| 65+ · female | 16.4% |
| 35-44 · female | 1.8% |
| 65+ · male | 12.6% |
| 55-64 · male | 18.7% |
| 25-34 · unknown | 0.0% |