JOHN DEATON FOR SENATE INC.
Iβm not running to talk about the problems, Iβm running to fix them. Term limits, single issue bills, and a ban on insider trading. Itβs time to clean up Washington.
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| Overall score | 37.7/100 |
| Spend / Reach / Long. / Eff. | 17.4 Β· 63.8 Β· 1.1 Β· 68.4 |
| Spend range | USD 200β299 |
| Impressions | 25,000 β 29,999 |
| CPM (β $/1k impr) | USD 9.07 |
| Est. audience size | β |
| Days live | 5 (2026-04-02 β 2026-04-07) |
| Created | 2026-04-02 |
| Creative variants | 1 body Β· 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA β John Deaton |
| Surfaced by | βsenate:John Deatonβ |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | none |
| Standout element | bald candidate in blazer-over-tee standing alone against a stark neutral backdrop projecting no-nonsense outsider confidence |
| Tactic | The 'fix not talk' framing pairs a direct-to-camera reform agenda (term limits, insider trading ban) with a visually stripped-down outsider aesthetic to signal authenticity and contrast with establishment politicians. |
| Massachusetts | 100.0% |
| 25-34 Β· female | 3.4% |
| 25-34 Β· male | 12.2% |
| 25-34 Β· unknown | 0.1% |
| 35-44 Β· female | 10.5% |
| 35-44 Β· male | 27.8% |
| 35-44 Β· unknown | 0.2% |
| 45-54 Β· female | 13.8% |
| 45-54 Β· male | 31.7% |
| 45-54 Β· unknown | 0.3% |