Susan Collins US Inactive
COLLINS FOR SENATOR
Ad copy
I grew up in Aroostook County, where being outside was just part of everyday life. Fishing, hunting, swimming, hiking, snowmobiling… it’s all part of who we are as Mainers. Some of my favorite memories are of time spent at our camp on Madawaska Lake. What are some of your favorite outdoor Maine memories? Share them in the comments.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 41.3/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 70.7 · 1.7 · 69.2 |
| Spend range | USD 400–499 |
| Impressions | 50,000 – 59,999 |
| CPM (≈ $/1k impr) | USD 8.17 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 7 (2026-04-15 → 2026-04-22) |
| Created | 2026-04-15 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | ME — Susan Collins |
| Surfaced by | “senate:Susan Collins” |
🧠 AI analysis
| Issue | agriculture rural |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | nostalgia |
| Production tier | semi pro |
| Who pictured | candidate, workers labor |
| Symbols | farm rural, guns 2a |
| Call to action | none |
| Standout element | Candidate holding deer antlers inside the Maine Antler & Skull Trophy Club surrounded by mounted deer heads |
| Tactic | Classic relatability tactic anchoring the incumbent to rural Maine identity through shared outdoor heritage and an engagement prompt that invites voter participation in comments. |
Where it ran (delivery by region)
| Maine | 100.0% |
| New Hampshire | 0.0% |
Who saw it (delivery)
| 18-24 · female | 3.8% |
| 45-54 · male | 7.8% |
| 65+ · unknown | 0.1% |
| 65+ · male | 5.8% |
| 65+ · female | 4.5% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 6.2% |
| 55-64 · female | 3.3% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 2.6% |
| 18-24 · male | 20.6% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 13.3% |
| 35-44 · female | 3.1% |
| 25-34 · unknown | 0.4% |
| 25-34 · male | 23.9% |
| 25-34 · female | 3.6% |
| 18-24 · unknown | 0.5% |
| Unknown · male | 0.0% |
