Marcus C Williams 4 Rochester US Inactive
Marcus C Williams Campaign
Ad copy
🚨🏆🚨You Matter! Together, we can save Rochester. Come sign my petition to help me get on an independent line for City Council. ANYONE can sign, no matter what your party. Only requirement: you live in the city & you're registered to vote. #TeamMarcus #CommunityFirst #RochesterNY #Rochester
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 36.7/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 61.7 · 0.8 · 66.9 |
| Spend range | USD 200–299 |
| Impressions | 20,000 – 24,999 |
| CPM (≈ $/1k impr) | USD 11.09 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 4 (2025-05-16 → 2025-05-20) |
| Created | 2025-05-16 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NC — Marcus Williams |
| Surfaced by | “senate:Marcus Williams” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate, diverse crowd |
| Symbols | church cross, family |
| Call to action | sign petition |
| Standout element | Candidate giving thumbs-up in suit against a crowd backdrop with bold yellow event-details banner |
| Tactic | The ad uses an inclusive cross-party appeal and urgent community-salvation framing to drive in-person petition signatures, lowering the barrier to participation by emphasizing that party affiliation does not matter. |
Where it ran (delivery by region)
| New York | 100.0% |
Who saw it (delivery)
| 18-24 · female | 3.0% |
| 45-54 · male | 6.2% |
| 65+ · male | 8.7% |
| 65+ · female | 13.7% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 7.3% |
| 55-64 · female | 9.8% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 8.5% |
| 18-24 · male | 2.2% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 8.8% |
| 35-44 · female | 10.9% |
| 25-34 · unknown | 0.3% |
| 25-34 · male | 9.1% |
| 25-34 · female | 11.1% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
