JIM RISCH FOR U.S. SENATE COMMITTEE
Learn more about Senator Risch
Senator Jim Risch is delivering results. From national security to economic stability, Idaho’s voice in the U.S. Senate remains strong. Join our team for updates!
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| Overall score | 47.1/100 |
| Spend / Reach / Long. / Eff. | 47.8 · 76.3 · 7.7 · 56.5 |
| Spend range | USD 4,000–4,499 |
| Impressions | 90,000 – 99,999 |
| CPM (≈ $/1k impr) | USD 44.73 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 29 (2025-12-03 → 2026-01-01) |
| Created | 2025-12-03 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ID — Jim Risch |
| Surfaced by | “senate:Jim Risch for US Senate” |
| Issue | foreign policy defense |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | learn more |
| Standout element | Bold white all-caps results claim overlaid on authoritative podium photo with patriotic red campaign branding |
| Tactic | The ad uses a credibility-building 'delivers results' frame combined with a list-building CTA to convert supporters into contacts, leveraging Risch's Senate tenure and Idaho identity as trust signals. |
| Idaho | 88.7% |
| Arizona | 1.7% |
| California | 1.7% |
| Washington | 1.5% |
| Utah | 0.9% |
| Texas | 0.6% |
| Florida | 0.5% |
| 18-24 · female | 0.3% |
| 45-54 · male | 2.7% |
| 65+ · male | 39.4% |
| 65+ · female | 31.5% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 13.1% |
| 55-64 · female | 6.8% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 1.7% |
| 18-24 · male | 0.2% |
| 35-44 · unknown | 0.0% |
| 35-44 · male | 1.3% |
| 35-44 · female | 0.9% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 1.0% |
| 25-34 · female | 0.5% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.4% |