SETH BODNAR FOR MONTANA
Selling off our federal public land? That’s not a no, it’s a HELL no. Montana boasts nearly 30 million acres of federal public land. Whether you hunt, fish, hike, bike, camp, climb, shoot, rip, harvest firewood, or graze cattle, these lands belong to ALL of us. But there are powerful forces trying to sell them off to the highest bidder. As your Senator, I won’t just fight. . . I’ll lead the charge to protect the Montana we love. *Note: AI was not used in the production of the this content* Follow @sethbodnarcampaign for more. #KeepItPublic #NoPublicLandSales #NotForSale #Montana #declareyourindependence
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| Overall score | 33.7/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 55.8 · 0.8 · 66.3 |
| Spend range | USD 100–199 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 11.96 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 4 (2026-06-24 → active) |
| Created | 2026-06-24 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | MT — Seth Bodnar |
| Surfaced by | “senate:Seth Bodnar” |
| Issue | energy environment |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | farm rural, guns 2a |
| Call to action | none |
| Standout element | Candidate riding a dirt bike through rugged Montana terrain with bold orange-and-white 'ALL THE WAY UP!' overlay, projecting adventurous authenticity |
| Tactic | The ad uses visceral outdoor identity politics — positioning Bodnar as a fellow public-land user who will fight for Montanans' way of life — to convert shared cultural values into electoral support against unnamed 'powerful forces' seeking to sell federal land. |
| Montana | 100.0% |
| 18-24 · female | 8.5% |
| 45-54 · male | 5.3% |
| Unknown · female | 0.0% |
| 65+ · male | 1.8% |
| 65+ · female | 1.8% |
| 55-64 · unknown | 0.0% |
| 55-64 · male | 2.8% |
| 55-64 · female | 2.2% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 3.7% |
| 18-24 · male | 20.2% |
| 35-44 · unknown | 0.4% |
| 35-44 · male | 12.1% |
| 35-44 · female | 6.5% |
| 25-34 · unknown | 0.5% |
| 25-34 · male | 23.7% |
| 25-34 · female | 9.7% |
| 18-24 · unknown | 0.6% |
| Unknown · male | 0.0% |