ANGIE CRAIG FOR CONGRESS
When drug companies increased the cost of insulin by over 200%, Angie Craig brought Democrats and Republicans together to pass a plan to cap the cost at $35. She’s not afraid to stand up to big pharma and fight for you.
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| Overall score | 47.5/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 80.0 · 6.9 · 68.4 |
| Spend range | USD 1,000–1,499 |
| Impressions | 125,000 – 149,999 |
| CPM (≈ $/1k impr) | USD 9.09 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 26 (2022-10-14 → 2022-11-09) |
| Created | 2022-10-13 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MN — Angie Craig |
| Surfaced by | “senate:Angie Craig” |
| Issue | healthcare |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | professional |
| Who pictured | candidate, seniors |
| Symbols | none |
| Call to action | learn more |
| Standout element | candidate warmly shaking hands with an older constituent outside a small-town storefront, projecting genuine connection |
| Tactic | The ad uses a bipartisan accomplishment framing — capping insulin at $35 — to position Craig as a results-driven fighter against corporate greed, building trust through a relatable constituent handshake moment. |
| Minnesota | 99.8% |
| Wisconsin | 0.0% |
| Iowa | 0.0% |
| South Dakota | 0.0% |
| North Dakota | 0.0% |
| Texas | 0.0% |
| Florida | 0.0% |
| 13-17 · unknown | 0.0% |
| 35-44 · female | 13.7% |
| 25-34 · unknown | 0.2% |
| 55-64 · unknown | 0.1% |
| 25-34 · female | 15.4% |
| 45-54 · female | 8.3% |
| 45-54 · male | 7.8% |
| 25-34 · male | 14.4% |
| 18-24 · female | 6.6% |
| 18-24 · male | 4.9% |
| 35-44 · male | 12.5% |
| 13-17 · female | 0.0% |
| 65+ · female | 3.3% |
| 55-64 · male | 4.4% |
| 65+ · male | 2.3% |
| 55-64 · female | 5.4% |
| 18-24 · unknown | 0.1% |
| 35-44 · unknown | 0.2% |
| 45-54 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
| 13-17 · male | 0.0% |