AMY MCGRATH FOR SENATE, INC.
Let's get to work.
Mitch McConnell has left Kentucky behind—he’s spent decades in Congress putting special interests that fund his campaign first, and Kentuckians are suffering because of it.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 54.2/100 |
| Spend / Reach / Long. / Eff. | 52.4 · 94.0 · 3.9 · 66.4 |
| Spend range | USD 6,000–6,999 |
| Impressions | 500,000 – 599,999 |
| CPM (≈ $/1k impr) | USD 11.82 |
| Est. audience size | — |
| Days live | 15 (2020-08-27 → 2020-09-11) |
| Created | 2020-08-27 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Amy Mcgrath |
| Surfaced by | “senate:Amy Mcgrath” |
| Issue | other |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Facebook content removal notice replacing the actual ad creative |
| Tactic | The ad is invisible due to a policy violation flag, making the persuasion tactic entirely dependent on the ad copy attacking McConnell for prioritizing special interests over Kentuckians. |
| Kentucky | 100.0% |
| Ohio | 0.0% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 13.7% |
| 55-64 · female | 24.8% |
| 45-54 · male | 11.7% |
| 65+ · male | 11.3% |
| 65+ · female | 20.3% |
| 55-64 · male | 17.6% |
| 65+ · unknown | 0.2% |
| 55-64 · unknown | 0.2% |