Brian Bengs for Senate
John Thune voted against allowing Medicare to negotiate cheaper drug prices for our seniors. I will always stand with seniors instead of Big Pharma profiteering.
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 31.5/100 |
| Spend / Reach / Long. / Eff. | 11.9 Β· 50.6 Β· 1.1 Β· 62.5 |
| Spend range | USD 100β199 |
| Impressions | 7,000 β 7,999 |
| CPM (β $/1k impr) | USD 19.93 |
| Est. audience size | 100,001 β 500,000 |
| Days live | 5 (2022-10-21 β 2022-10-26) |
| Created | 2022-10-21 |
| Creative variants | 1 body Β· 0 headline |
| Platforms | |
| Languages | en |
| Candidate | SD β Brian Bengs |
| Surfaced by | βsenate:Brian Bengsβ |
| Issue | social security medicare |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Facebook content removal notice obscuring the actual ad creative |
| Tactic | The ad uses a classic contrast attack tactic β pinning Thune to Big Pharma while positioning Bengs as the champion of seniors on drug pricing β though the platform removal notice renders the visual content entirely inaccessible. |
| South Dakota | 99.8% |
| Nebraska | 0.1% |
| Minnesota | 0.1% |
| 55-64 Β· unknown | 0.2% |
| 18-24 Β· female | 0.5% |
| 45-54 Β· male | 3.8% |
| 35-44 Β· male | 2.5% |
| 55-64 Β· female | 16.5% |
| 55-64 Β· male | 8.4% |
| 45-54 Β· female | 8.0% |
| 35-44 Β· female | 4.0% |
| 65+ Β· female | 37.6% |
| 25-34 Β· male | 1.3% |
| 65+ Β· male | 14.4% |
| 25-34 Β· unknown | 0.1% |
| 25-34 Β· female | 2.2% |
| 65+ Β· unknown | 0.4% |
| 18-24 Β· male | 0.1% |
| 45-54 Β· unknown | 0.0% |