Margot Dupre for NC US Inactive
MARGOT DUPRE FOR US SENATE
Ad copy
They say a picture is worth 1000 words. Here is a book. Michael Whatley has failed Western North Carolina. I won’t.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 32.7/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 55.8 · 0.3 · 74.6 |
| Spend range | <USD 99 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 3.96 |
| Est. audience size | — |
| Days live | 2 (2026-01-12 → 2026-01-14) |
| Created | 2026-01-12 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | NC — Margot Dupre |
| Surfaced by | “senate:Margot Dupre” |
🧠 AI analysis
| Issue | other |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Side-by-side photos of a destroyed building interior and rubble-filled road implying disaster mismanagement |
| Tactic | The ad uses visceral documentary-style damage photos to assign blame to opponent Michael Whatley for failing to address Western NC's devastation, with a direct contrast promise from the candidate. |
Where it ran (delivery by region)
| North Carolina | 100.0% |
Who saw it (delivery)
| 18-24 · female | 1.8% |
| 45-54 · male | 8.2% |
| 65+ · male | 4.9% |
| 65+ · female | 5.5% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 7.0% |
| 55-64 · female | 5.8% |
| 45-54 · unknown | 0.0% |
| 45-54 · female | 6.0% |
| 18-24 · male | 1.5% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 15.6% |
| 35-44 · female | 12.3% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 18.3% |
| 25-34 · female | 12.7% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.1% |
