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Bluejay Rising US Inactive

Bluejay Rising

ad creative

Help us organize >

Ad copy

West Virginia has been slammed by historic flooding in recent weeks, and it took 11 long days for President Trump to finally issue a major disaster declaration. It's woefully inadquate. Bluejay Rising has been in the trenches delivering water, organizing a relief drive, and lending a hand wherever it is needed. If you can, please contribute to our Rescue Fund—every dollar helps people in need. Human activities have made flooding worse. Cutting down forests, mining coal, and building more cities have reduced the land’s ability to absorb water. As a result, floods have become more frequent and severe, putting pressure on roads, bridges, and emergency services. At Bluejay Rising, we are committed to the people of Appalachia. Through mutual aid, we engage voters on issues like climate change and voting. We need you to make our work possible. Can you dig deep today and help us serve the most forgotten parts of West Virginia? In solidarity, Zach Shrewsbury Co-founder, Bluejay Rising

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Performance proxies

Overall score42.4/100
Spend / Reach / Long. / Eff.31.7 · 63.8 · 15.7 · 58.4
Spend rangeUSD 900–999
Impressions25,000 – 29,999
CPM (≈ $/1k impr)USD 34.53
Est. audience size
Days live58 (2025-04-23 → 2025-06-20)
Created2025-04-23
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateWV — Zachary Shrewsbury
Surfaced by“senate:Zachary Shrewsbury”

🧠 AI analysis

Issueenergy environment
Framingcontrast comparison
Message typefundraising
Emotional appealempathy
Production tiersemi pro
Who picturedworkers labor
Symbolsnone
Call to actiondonate
Standout elementLocal news interview video frame with urgent quote subtitle juxtaposed against Trump criticism in ad copy
TacticThe ad leverages local credibility and disaster urgency to guilt-trip Trump's slow response while simultaneously driving ActBlue donations for the organization's relief fund, blending issue advocacy with fundraising.

Where it ran (delivery by region)

California12.2%
New York6.8%
Florida5.4%
Virginia5.1%
Massachusetts4.6%
Washington4.3%
Pennsylvania4.2%

Who saw it (delivery)

18-24 · female 0.3%
45-54 · male 2.9%
65+ · male 24.1%
65+ · female 35.8%
55-64 · unknown 0.3%
55-64 · male 8.4%
55-64 · female 14.0%
45-54 · unknown 0.2%
45-54 · female 5.0%
18-24 · male 0.2%
35-44 · unknown 0.1%
35-44 · male 2.1%
35-44 · female 2.8%
25-34 · unknown 0.1%
25-34 · male 1.3%
25-34 · female 1.6%
18-24 · unknown 0.0%
65+ · unknown 0.9%

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