Dakarai Larriett for Senate US Inactive
ELECT DAKARAI LARRIETT
Democratic Senate Hopeful for Alabama | Dakarai Larriett
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Ad copy
I'm running for the U.S. Senate because I believe Alabamians deserve something better. Don't let anyone tell you this seat isn't winnable. We did it in 2017, and we can do it again with your help. Can you chip in $10 today? https://secure.actblue.com/donate/dakarai-larriett-2 Read the full story: https://www.al.com/politics/2025/05/alabama-senate-candidate-says-democrat-can-win-tubervilles-seat-we-did-this-in-2017.html
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 34.2/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 55.8 · 3.0 · 66.3 |
| Spend range | USD 100–199 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 11.96 |
| Est. audience size | — |
| Days live | 12 (2026-02-15 → 2026-02-27) |
| Created | 2026-02-15 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AL — Dakarai Larriett |
| Surfaced by | “senate:Dakarai Larriett” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | News headline overlay used as borrowed credibility to validate electability claim |
| Tactic | The ad leverages a real news article as third-party validation to overcome donor skepticism about the seat's winnability, pairing the electability narrative with a low-friction $10 fundraising ask. |
Where it ran (delivery by region)
| Alabama | 97.9% |
| Mississippi | 1.4% |
| Tennessee | 0.7% |
Who saw it (delivery)
| 35-44 · female | 2.1% |
| 35-44 · male | 2.4% |
| 35-44 · unknown | 0.1% |
| 45-54 · female | 2.3% |
| 45-54 · male | 3.1% |
| 45-54 · unknown | 0.0% |
| 55-64 · female | 7.6% |
| 55-64 · male | 7.6% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 42.7% |
| 65+ · male | 31.7% |
| 65+ · unknown | 0.3% |
