John Deaton for US Senate US Inactive
JOHN DEATON FOR SENATE INC.
Ad copy
NO AUDIT. NO EXTRAS. MASSACHUSETTS — WE'RE SUING
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 32.8/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 55.8 · 0.8 · 74.6 |
| Spend range | <USD 99 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 3.96 |
| Est. audience size | — |
| Days live | 4 (2026-02-11 → 2026-02-15) |
| Created | 2026-02-11 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — John Deaton |
| Surfaced by | “senate:John Deaton” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | none |
| Standout element | Intense direct-to-camera stare from a bald, goateed candidate in a blazer conveying confrontational resolve |
| Tactic | The combative 'we're suing' copy paired with a stern, unsmiling candidate portrait positions Deaton as a fighter willing to take legal action against the establishment, triggering populist anger and accountability instincts. |
Where it ran (delivery by region)
| Massachusetts | 100.0% |
Who saw it (delivery)
| 25-34 · female | 0.4% |
| 25-34 · male | 2.1% |
| 25-34 · unknown | 0.0% |
| 35-44 · female | 0.6% |
| 35-44 · male | 5.4% |
| 35-44 · unknown | 0.1% |
| 45-54 · female | 2.1% |
| 45-54 · male | 14.4% |
| 45-54 · unknown | 0.1% |
| 55-64 · female | 6.5% |
| 55-64 · male | 29.7% |
| 55-64 · unknown | 0.2% |
| 65+ · female | 11.6% |
| 65+ · male | 26.6% |
| 65+ · unknown | 0.2% |
