📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Mary Peltola US Inactive

Mary Peltola for Congress

ad creative

Ad copy

Nick Begich is in it for himself. From outsourcing our jobs to scamming seniors, to calling Social Security a "Ponzi Scheme" and more, it's clear that he will always put himself before Alaska. Click to learn more and help us fight for a pro-fish, pro-family, pro-freedom future. With your support, we can ensure Alaska has the leadership it deserves - leadership that won't scam us.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score59.0/100
Spend / Reach / Long. / Eff.59.4 · 100.0 · 10.5 · 66.0
Spend rangeUSD 10,000–14,999
Impressions1,000,000 – 0
CPM (≈ $/1k impr)USD 12.5
Est. audience size500,001 – 1,000,000
Days live39 (2024-09-28 → 2024-11-06)
Created2024-09-28
Creative variants1 body · 0 headline
Platformsfacebook, instagram
Languagesen
CandidateAK — Mary Peltola
Surfaced by“senate:Mary Peltola”

🧠 AI analysis

Issuesocial security medicare
Framingcontrast comparison
Message typepersuasion
Emotional appealanger
Production tiersemi pro
Who picturedcandidate, seniors
Symbolsnone
Call to actionlearn more
Standout elementDesaturated black-and-white street-level video frame of Peltola engaging with Alaskans in Fairbanks, projecting grassroots authenticity
TacticThe ad pairs sharp character attacks on Begich (job outsourcing, Social Security 'Ponzi Scheme') with aspirational Alaska-identity framing ('pro-fish, pro-family, pro-freedom') to simultaneously disqualify the opponent and rally voters around a positive local identity.

Where it ran (delivery by region)

Alaska100.0%
California0.0%
Oregon0.0%
Unknown0.0%
Washington0.0%

Who saw it (delivery)

18-24 · female 8.8%
45-54 · male 6.8%
65+ · male 3.9%
65+ · female 4.4%
55-64 · unknown 0.1%
55-64 · male 4.9%
55-64 · female 4.6%
45-54 · unknown 0.1%
45-54 · female 5.7%
18-24 · male 10.0%
35-44 · unknown 0.2%
35-44 · male 11.6%
35-44 · female 8.9%
25-34 · unknown 0.3%
25-34 · male 16.5%
25-34 · female 12.6%
18-24 · unknown 0.4%
65+ · unknown 0.1%

Similar ads (same issue, matching framing or emotional appeal)

Colin Allred
TX — Colin Allred 24d live
Colin Allred
TX — Colin Allred 12d live
Sherrod Brown
OH — Sherrod Brown 15d live
Raja Krishnamoorthi
IL — S Krishnamoorthi 8d live
Raja Krishnamoorthi
IL — S Krishnamoorthi 23d live
Colin Allred
TX — Colin Allred 54d live
Julia Letlow
LA — Julia Letlow 53d live
Angie Craig
MN — Angie Craig 54d live