ELECT DAKARAI LARRIETT
Dakarai Larriett is a community leader, entrepreneur and Democratic candidate for U.S. Senate in Alabama, fighting for equality, and real change in education, health care and economic opportunity across the state.
The only yellow ballot you should trust on June 16. 😉 #RunoffElection #PrimaryElection #ALPolitics
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 29.8/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 49.2 · 0.3 · 69.7 |
| Spend range | <USD 99 |
| Impressions | 6,000 – 6,999 |
| CPM (≈ $/1k impr) | USD 7.62 |
| Est. audience size | — |
| Days live | 2 (2026-06-16 → 2026-06-18) |
| Created | 2026-06-16 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | — |
| Candidate | AL — Dakarai Larriett |
| Surfaced by | “senate:Dakarai Larriett” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | vote |
| Standout element | Bold yellow sample ballot design with candidate photo superimposed, visually mimicking an official ballot to drive recall and action |
| Tactic | The ad cleverly uses a mock official sample ballot in attention-grabbing yellow to create ballot familiarity and drive GOTV action, making the candidate's name feel like the obvious and trusted choice on Election Day. |
| Alabama | 100.0% |
| 18-24 · female | 1.3% |
| 45-54 · male | 6.3% |
| 65+ · male | 9.8% |
| 65+ · female | 29.3% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 7.3% |
| 55-64 · female | 16.6% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 11.3% |
| 18-24 · male | 1.1% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 3.5% |
| 35-44 · female | 6.8% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 2.6% |
| 25-34 · female | 3.1% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.3% |