John Deaton for US Senate US Inactive
John Deaton for Senate Inc.
LISTEN: NEW DEATON RADIO AD
LISTEN: NEW DEATON RADIO AD
Ad copy
Washington is a mess these days and it’s going to take an outsider like myself to shake up the status quo and protect our freedoms. Take a moment out of your day to listen to my new RADIO ad HERE.
Washington is a mess these days and it’s going to take an outsider like myself to shake up the status quo and protect our freedoms. Take a moment out of your day to listen to my new RADIO ad HERE.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 47.8/100 |
| Spend / Reach / Long. / Eff. | 25.8 · 85.0 · 2.2 · 78.2 |
| Spend range | USD 500–599 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 2.44 |
| Est. audience size | — |
| Days live | 9 (2024-05-05 → 2024-05-14) |
| Created | 2024-05-05 |
| Creative variants | 2 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — John Deaton |
| Surfaced by | “senate:John Deaton” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | Audio waveform graphic with play button evoking breaking news urgency around a radio ad launch |
| Tactic | Uses 'breaking news' framing and outsider populist language to generate curiosity and drive clicks to a radio ad, positioning Deaton as a disruptive change agent against Washington insiders. |
Where it ran (delivery by region)
| Massachusetts | 100.0% |
| New York | 0.0% |
Who saw it (delivery)
| 18-24 · unknown | 0.2% |
| 65+ · male | 6.4% |
| 65+ · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
| 35-44 · female | 5.9% |
| 18-24 · female | 7.5% |
| 25-34 · male | 11.4% |
| 65+ · female | 4.4% |
| 45-54 · unknown | 0.1% |
| 18-24 · male | 12.2% |
| 25-34 · female | 4.6% |
| 55-64 · male | 10.3% |
| 35-44 · male | 14.1% |
| 45-54 · male | 11.4% |
| 45-54 · female | 4.8% |
| 55-64 · female | 6.1% |
| 55-64 · unknown | 0.1% |
