FRIENDS OF SHERROD BROWN
Bernie Moreno has been sued for refusing to pay his workers overtime and discriminating against his employees. He even shredded evidence in cases against him.
Bernie Moreno has been sued for refusing to pay his workers overtime and discriminating against his employees. He even shredded evidence in cases against him.
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| Overall score | 55.9/100 |
| Spend / Reach / Long. / Eff. | 50.6 · 94.0 · 11.3 · 67.7 |
| Spend range | USD 5,000–5,999 |
| Impressions | 500,000 – 599,999 |
| CPM (≈ $/1k impr) | USD 10.0 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 42 (2024-08-13 → 2024-09-24) |
| Created | 2024-08-13 |
| Creative variants | 2 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OH — Sherrod Brown |
| Surfaced by | “senate:Sherrod Brown” |
| Issue | jobs labor |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | professional |
| Who pictured | opponent |
| Symbols | none |
| Call to action | learn more |
| Standout element | Dark high-contrast photo of Moreno with accusatory red text overlays citing news sources for wage theft and evidence destruction |
| Tactic | Classic contrast attack using opponent's own legal record and news citations to define him as corrupt and untrustworthy before he can self-define, with emotional anchoring on worker betrayal. |
| Ohio | 100.0% |
| 65+ · unknown | 0.1% |
| 18-24 · female | 0.9% |
| 25-34 · unknown | 0.2% |
| 35-44 · unknown | 0.2% |
| 45-54 · female | 2.5% |
| 45-54 · male | 13.2% |
| 35-44 · female | 2.8% |
| 65+ · female | 3.6% |
| 55-64 · male | 11.6% |
| 45-54 · unknown | 0.1% |
| 65+ · male | 11.2% |
| 25-34 · male | 21.7% |
| 55-64 · female | 3.3% |
| 25-34 · female | 2.6% |
| 18-24 · male | 4.5% |
| 35-44 · male | 21.3% |
| 18-24 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |