Allen Waters for Congress - Rhode Island 1st District US Inactive
THE WATERS COMMITTEE
Ad copy
"So, spare me the bull**** about Constitutional rights!" - David Cicilline, Congress, June 2, 2022 Unlike David Cicilline, I care about our constitutional rights. I am the change we need in Rhode Island. Consider making a contribution to our grassroots campaign. Cicilline must go! allenrwaters.com/donate
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 29.9/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 49.2 · 0.8 · 69.7 |
| Spend range | <USD 99 |
| Impressions | 6,000 – 6,999 |
| CPM (≈ $/1k impr) | USD 7.62 |
| Est. audience size | — |
| Days live | 4 (2022-06-05 → 2022-06-09) |
| Created | 2022-06-05 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | RI — Allen Waters |
| Surfaced by | “senate:Allen Waters” |
🧠 AI analysis
| Issue | guns |
| Framing | attack opponent |
| Message type | fundraising |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Opponent's profane quote used as the entire attack hook, weaponizing Cicilline's own words |
| Tactic | The ad uses a direct quote from the opponent containing a profanity to generate outrage among gun-rights voters, pairing it with a donate CTA to convert anger into campaign contributions. |
Where it ran (delivery by region)
| Massachusetts | 53.9% |
| Rhode Island | 40.6% |
| Connecticut | 5.5% |
Who saw it (delivery)
| 55-64 · unknown | 0.2% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 1.7% |
| 65+ · unknown | 0.1% |
| 25-34 · female | 0.1% |
| 35-44 · unknown | 0.1% |
| 18-24 · female | 0.0% |
| 18-24 · male | 0.1% |
| 65+ · female | 4.9% |
| 65+ · male | 15.9% |
| 45-54 · male | 23.3% |
| 55-64 · male | 26.4% |
| 35-44 · male | 17.1% |
| 35-44 · female | 0.8% |
| 25-34 · male | 3.5% |
| 55-64 · female | 5.4% |
