James Talarico US Inactive
TALARICO FOR TEXAS
Donate to send James to the U.S. Senate!
Ad copy
Hey y’all, it’s James. My team and I took a leap of faith and made a difficult decision yesterday. With early voting starting next week in Texas, we decided to increase our TV advertising now, right before ballots are cast. The money wasn’t in our budget, but I gave the team the green light to spend more to get our message out in front of voters. Yes, it was a risk, but I was confident that if I explained the situation and my decision to all of you, enough people who believe in our movement and care about taking back Texas and the Senate Majority would come through to fill our budget gap. This investment will put us in a much better position to win the primary on March 3rd and flip Texas in November. I can’t thank you enough for your support. So please, click the link below and make a contribution of any amount you can today.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 57.7/100 |
| Spend / Reach / Long. / Eff. | 71.2 · 100.0 · 1.7 · 57.8 |
| Spend range | USD 35,000–39,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 37.5 |
| Est. audience size | — |
| Days live | 7 (2026-02-12 → 2026-02-19) |
| Created | 2026-02-12 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | TX — James Talarico |
| Surfaced by | “senate:James Talarico” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Casual subtitle caption 'Hey y'all,' overlaid on candidate speaking directly to camera in approachable open-collar style |
| Tactic | The ad uses a candid, behind-the-scenes budget confession to manufacture urgency and trigger reciprocal loyalty donations from supporters who feel personally trusted with insider campaign decisions. |
Where it ran (delivery by region)
| Texas | 27.0% |
| California | 11.3% |
| Florida | 4.9% |
| New York | 4.4% |
| Illinois | 3.2% |
| Washington | 3.0% |
| Pennsylvania | 2.7% |
Who saw it (delivery)
| 18-24 · female | 1.0% |
| 45-54 · unknown | 0.2% |
| Unknown · male | 0.0% |
| Unknown · female | 0.0% |
| 65+ · unknown | 0.3% |
| 65+ · male | 8.9% |
| 65+ · female | 15.6% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 7.3% |
| 55-64 · female | 12.1% |
| 45-54 · male | 7.7% |
| 18-24 · male | 1.5% |
| 45-54 · female | 11.3% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 9.4% |
| 35-44 · female | 11.8% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 6.1% |
| 25-34 · female | 6.2% |
| 18-24 · unknown | 0.0% |
| Unknown · unknown | 0.0% |
