Ed Markey US Inactive
THE MARKEY COMMITTEE
We're TIED. Help us close the gap!
The latest UMass Lowell poll shows us closing in on Joe Kennedy.
Ad copy
Here’s the truth: no one has ever beaten a Kennedy in Massachusetts history. But a recent poll of our race shows we’re just TWO points behind Joe Kennedy, and quickly closing the gap. We can win this thing, but we need your help. Will you chip in right now to help us take the lead and make history?
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 39.9/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 65.4 · 1.7 · 57.6 |
| Spend range | USD 1,000–1,499 |
| Impressions | 30,000 – 34,999 |
| CPM (≈ $/1k impr) | USD 38.45 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 7 (2020-06-18 → 2020-06-25) |
| Created | 2020-06-18 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — Ed Markey |
| Surfaced by | “senate:Ed Markey” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Bold white subtitle text urging donation overlaid on a direct-to-camera candidate video freeze frame |
| Tactic | The ad leverages a momentum narrative — citing a specific two-point polling gap — to create urgency and make donors feel their contribution is the decisive factor in making history against an undefeated Kennedy dynasty. |
Where it ran (delivery by region)
| Massachusetts | 38.5% |
| California | 11.4% |
| New York | 6.7% |
| Washington | 2.7% |
| Texas | 2.3% |
| Florida | 2.2% |
| Illinois | 2.2% |
Who saw it (delivery)
| 45-54 · unknown | 0.2% |
| 25-34 · male | 4.2% |
| 35-44 · female | 6.2% |
| 18-24 · male | 1.2% |
| 35-44 · male | 5.7% |
| 65+ · unknown | 0.9% |
| 18-24 · female | 0.8% |
| 45-54 · male | 5.7% |
| 65+ · female | 25.6% |
| 35-44 · unknown | 0.4% |
| 65+ · male | 15.4% |
| 55-64 · female | 13.2% |
| 45-54 · female | 6.9% |
| 55-64 · male | 8.4% |
| 25-34 · female | 4.2% |
| 55-64 · unknown | 0.5% |
| 18-24 · unknown | 0.1% |
| 25-34 · unknown | 0.3% |
