JORDAN FOR MAINE
Jordan's race will decide House control >>
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| Overall score | 38.7/100 |
| Spend / Reach / Long. / Eff. | 41.0 Β· 61.7 Β· 1.7 Β· 50.5 |
| Spend range | USD 2,000β2,499 |
| Impressions | 20,000 β 24,999 |
| CPM (β $/1k impr) | USD 99.98 |
| Est. audience size | β |
| Days live | 7 (2025-11-13 β 2025-11-20) |
| Created | 2025-11-13 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME β Jordan Wood |
| Surfaced by | βsenate:Jordan Woodβ |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Candidate in an L.L.Bean jacket signals authentic Maine identity and working-class relatability |
| Tactic | The ad leverages high-stakes 'flip the House' urgency framing tied to a specific district to convert local pride into small-dollar donations. |
| California | 15.4% |
| Massachusetts | 9.6% |
| New York | 9.5% |
| Florida | 5.6% |
| Pennsylvania | 3.8% |
| Washington | 3.7% |
| Texas | 3.7% |
| 25-34 Β· female | 0.7% |
| 25-34 Β· male | 1.5% |
| 25-34 Β· unknown | 0.1% |
| 35-44 Β· female | 1.2% |
| 35-44 Β· male | 2.5% |
| 35-44 Β· unknown | 0.1% |
| 45-54 Β· female | 2.2% |
| 45-54 Β· male | 3.6% |
| 45-54 Β· unknown | 0.1% |
| 55-64 Β· female | 7.1% |
| 55-64 Β· male | 11.8% |
| 55-64 Β· unknown | 0.2% |
| 65+ Β· female | 33.0% |
| 65+ Β· male | 35.0% |
| 65+ Β· unknown | 0.8% |