FRIENDS OF MARK WARNER
Chip in right now >>
Chip in right now >>
I've been through enough close races to know that nothing is ever guaranteed. I've seen comfortable leads evaporate on Election Night. I've watched vote counts come down to the wire. That's why I'm taking nothing for granted this year. Will you donate $5, $10, or anything you can to keep this seat blue and flip the balance of power in Washington?
I've been through enough close races to know that nothing is ever guaranteed. I've seen comfortable leads evaporate on Election Night. I've watched vote counts come down to the wire. That's why I'm taking nothing for granted this year. Will you donate $5, $10, or anything you can to keep this seat blue and flip the balance of power in Washington?
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 42.7/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 63.8 · 16.0 · 56.4 |
| Spend range | USD 1,000–1,499 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 45.44 |
| Est. audience size | — |
| Days live | 59 (2026-01-21 → 2026-03-21) |
| Created | 2026-01-20 |
| Creative variants | 2 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | VA — Mark Warner |
| Surfaced by | “senate:Mark Warner” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Bold white fundraising ask overlaid directly on candidate's torso creating an immediate donation imperative |
| Tactic | The ad uses manufactured urgency and personal vulnerability — Warner sharing fear of losing comfortable leads — to lower the psychological barrier for small-dollar donations, pairing a fear-of-loss narrative with a low $2 entry-point ask. |
| Virginia | 100.0% |
| 18-24 · female | 1.7% |
| 45-54 · male | 5.6% |
| 65+ · male | 14.9% |
| 65+ · female | 25.1% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 6.4% |
| 55-64 · female | 10.1% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 8.6% |
| 18-24 · male | 1.7% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 6.0% |
| 35-44 · female | 9.1% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 4.3% |
| 25-34 · female | 5.3% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.4% |