📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Steve Marshall US Inactive

Steve Marshall For Alabama

ad creative

Donate now!

Donate now to help us reach our goal of $10,000!

Ad copy

Urgent Deadline! We are making great progress toward our goal of $10,000. Thanks to the Biden Administration, we’re witnessing a full-on blitz to reshape America into a socialist dystopia. Will you click below to donate now and help me fight the corrupt Biden Administration?

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score40.2/100
Spend / Reach / Long. / Eff.25.8 · 66.9 · 3.3 · 64.8
Spend rangeUSD 500–599
Impressions35,000 – 39,999
CPM (≈ $/1k impr)USD 14.65
Est. audience size100,001 – 500,000
Days live13 (2022-10-19 → 2022-11-01)
Created2022-10-18
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateAL — Steve Marshall
Surfaced by“senate:Steve Marshall”

🧠 AI analysis

Issuedemocracy elections
Framingpositive candidate
Message typefundraising
Emotional appealfear
Production tiersemi pro
Who picturedcandidate
Symbolsmoney cash
Call to actiondonate
Standout elementlarge bold $10,000 fundraising goal thermometer overlaid on city skyline with gavel graphic
TacticUrgency-and-threat framing pairs a ticking fundraising deadline with anti-socialist rhetoric to trigger fear-driven donations from the conservative base.

Where it ran (delivery by region)

Alabama99.9%
Georgia0.0%
Mississippi0.0%
Abu Dhabi0.0%
Ahmadi Governorate0.0%
Kentucky0.0%
Louisiana0.0%

Who saw it (delivery)

18-24 · unknown 0.0%
45-54 · male 5.9%
45-54 · unknown 0.1%
65+ · unknown 0.1%
55-64 · unknown 0.1%
25-34 · male 1.8%
35-44 · female 2.2%
65+ · female 32.8%
55-64 · male 13.3%
25-34 · unknown 0.0%
55-64 · female 15.0%
45-54 · female 5.4%
35-44 · male 3.5%
65+ · male 17.6%
25-34 · female 1.2%
18-24 · male 0.5%
18-24 · female 0.4%
35-44 · unknown 0.0%

Similar ads (same issue, matching framing or emotional appeal)

Sherrod Brown
OH — Sherrod Brown 189d live
Jon Ossoff
GA — Jon Ossoff 121d live
Roy Cooper
NC — Roy Cooper 104d live
Mallory McMorrow
MI — Mallory Mcmorrow 85d live
Jon Ossoff
GA — Jon Ossoff 83d live
Graham Platner
ME — Graham Platner 58d live
Alexander Vindman
FL — Alexander Vindman 64d live
Jon Ossoff
GA — Jon Ossoff 60d live