Mike Rounds US Inactive
ROUNDS FOR SENATE
Vote safely. Vote early.
Help re-elect Senator Rounds.
Ad copy
You can early vote now! There are two safe and simple ways to vote for Mike in the Republican Primary. Don't wait until June 2nd- you can vote today!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 41.4/100 |
| Spend / Reach / Long. / Eff. | 25.8 · 70.7 · 1.4 · 67.7 |
| Spend range | USD 500–599 |
| Impressions | 50,000 – 59,999 |
| CPM (≈ $/1k impr) | USD 9.99 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 6 (2020-04-20 → 2020-04-26) |
| Created | 2020-04-20 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | SD — Mike Rounds |
| Surfaced by | “senate:Mike Rounds” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | capitol statue |
| Call to action | vote |
| Standout element | Bold red-and-blue infographic wheel showing two voting pathways with icons for courthouse and mail envelope |
| Tactic | The ad uses a clear instructional infographic to reduce friction and urgency by reminding voters they don't have to wait until Election Day, directly driving early vote behavior in the primary. |
Where it ran (delivery by region)
| South Dakota | 100.0% |
Who saw it (delivery)
| 65+ · male | 11.7% |
| 25-34 · female | 5.3% |
| 25-34 · unknown | 0.1% |
| 55-64 · unknown | 0.2% |
| 18-24 · female | 0.5% |
| 65+ · unknown | 0.4% |
| 18-24 · male | 0.6% |
| 35-44 · male | 6.6% |
| 45-54 · female | 8.8% |
| 65+ · female | 23.6% |
| 35-44 · unknown | 0.2% |
| 35-44 · female | 6.5% |
| 55-64 · male | 8.8% |
| 45-54 · male | 7.5% |
| 25-34 · male | 6.8% |
| 55-64 · female | 12.3% |
| 45-54 · unknown | 0.0% |
