Don Tracy US Inactive
Don Tracy For Illinois, NFP
Don Tracy
Ad copy
Democrats are playing politics with our paychecks. This Democrat-led government shutdown isn’t a game—Illinois families deserve better. I will fight to keep the government working for the people who pay for it.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 40.8/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 68.1 · 3.9 · 67.3 |
| Spend range | USD 400–499 |
| Impressions | 40,000 – 44,999 |
| CPM (≈ $/1k impr) | USD 10.58 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 15 (2025-10-17 → 2025-11-01) |
| Created | 2025-10-17 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | IL — Don Tracy |
| Surfaced by | “senate:Don Tracy” |
🧠 AI analysis
| Issue | economy taxes |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | workers labor |
| Symbols | farm rural, money cash |
| Call to action | none |
| Standout element | Bold stacked orange and red type with a 'CLOSED' sign graphic pinned over the headline, visually anchoring economic pain |
| Tactic | The ad uses blame-assignment framing — attributing a government shutdown directly to Democrats — to channel voter frustration into support for Tracy as the populist fighter who will hold the line for working Illinoisans. |
Where it ran (delivery by region)
| Illinois | 96.0% |
| Missouri | 0.4% |
| Florida | 0.4% |
| Indiana | 0.4% |
| Texas | 0.3% |
| Wisconsin | 0.3% |
| Iowa | 0.3% |
Who saw it (delivery)
| 18-24 · female | 0.1% |
| 45-54 · male | 6.3% |
| 65+ · male | 30.4% |
| 65+ · female | 25.7% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 14.6% |
| 55-64 · female | 11.6% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.6% |
| 18-24 · male | 0.1% |
| 35-44 · unknown | 0.0% |
| 35-44 · male | 2.8% |
| 35-44 · female | 1.7% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 0.8% |
| 25-34 · female | 0.4% |
| 65+ · unknown | 0.4% |
