Reid Rasner For Wyoming
Republican Candidate for United States Senate in Wyoming
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 51.2/100 |
| Spend / Reach / Long. / Eff. | 27.6 · 73.9 · 34.7 · 68.7 |
| Spend range | USD 600–699 |
| Impressions | 70,000 – 79,999 |
| CPM (≈ $/1k impr) | USD 8.66 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 127 (2023-11-07 → 2024-03-13) |
| Created | 2023-11-07 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | — |
| Candidate | WY — Reid Rasner |
| Surfaced by | “senate:Reid Rasner” |
| Issue | candidate character bio |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | learn more |
| Standout element | Bold red quote box with direct attack on opponent overlaid on candidate giving thumbs-up against giant American flag |
| Tactic | The ad uses a self-quote testimonial framing to deliver a sharp attack on the incumbent while the candidate's confident thumbs-up body language contrasts the alarming message, creating cognitive tension designed to provoke concern among GOP primary voters. |
| Wyoming | 100.0% |
| 18-24 · unknown | 0.0% |
| 35-44 · male | 10.5% |
| 55-64 · unknown | 0.2% |
| 25-34 · male | 2.7% |
| 55-64 · male | 14.4% |
| 18-24 · male | 0.3% |
| 45-54 · male | 13.4% |
| 65+ · female | 20.4% |
| 45-54 · female | 4.8% |
| 25-34 · unknown | 0.0% |
| 55-64 · female | 10.0% |
| 65+ · male | 19.9% |
| 35-44 · female | 2.1% |
| 25-34 · female | 0.4% |
| 18-24 · female | 0.1% |
| 65+ · unknown | 0.3% |
| 45-54 · unknown | 0.2% |
| 35-44 · unknown | 0.2% |