Reilly Neill for U.S. Senate US Inactive
REILLY FOR MONTANA
Ad copy
We teach our kids to respect the land in #Montana. What did someone teach Steve Daines? He's trying to sell off our shared lands and put an end to public use. I'll never trade our legacy for tax cuts for the wealthy. #ReillyForMontana #ProtectPublicLands
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 30.6/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 50.6 · 1.1 · 70.8 |
| Spend range | <USD 99 |
| Impressions | 7,000 – 7,999 |
| CPM (≈ $/1k impr) | USD 6.6 |
| Est. audience size | — |
| Days live | 5 (2025-06-20 → 2025-06-25) |
| Created | 2025-06-20 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MT — Reilly Neill |
| Surfaced by | “senate:Reilly Neill” |
🧠 AI analysis
| Issue | energy environment |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | diy amateur |
| Who pictured | family children |
| Symbols | farm rural |
| Call to action | none |
| Standout element | Child wading through a Montana mountain stream with a dramatic Rocky Mountain backdrop — an intimate, candid family moment on public land |
| Tactic | The ad uses an authentic personal photo of a child enjoying public lands to create an emotional contrast between the candidate's reverence for Montana's natural legacy and the opponent's alleged willingness to sell it off for wealthy tax cuts, leveraging rural identity and stewardship values. |
Where it ran (delivery by region)
| California | 8.2% |
| Washington | 5.6% |
| Montana | 5.5% |
| Oregon | 5.0% |
| Florida | 5.0% |
| Michigan | 4.2% |
| Pennsylvania | 3.9% |
Who saw it (delivery)
| 18-24 · female | 0.0% |
| 18-24 · male | 0.0% |
| 18-24 · unknown | 0.0% |
| 25-34 · female | 0.6% |
| 25-34 · male | 0.2% |
| 35-44 · female | 1.0% |
| 35-44 · male | 0.7% |
| 45-54 · female | 1.3% |
| 45-54 · male | 0.7% |
| 45-54 · unknown | 0.1% |
| 55-64 · female | 8.4% |
| 55-64 · male | 3.7% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 60.1% |
| 65+ · male | 22.5% |
| 65+ · unknown | 0.6% |
