📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Dan Whitfield for Senate 2022 US Inactive

DANWHITCONGRESS

Creative removed by Meta
This ad's image was taken down for violating Meta's ad standards; the copy below is preserved from the Ad Library.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score23.3/100
Spend / Reach / Long. / Eff.0.0 · 34.4 · 0.0 · 58.7
Spend range<USD 99
Impressions1,000 – 1,999
CPM (≈ $/1k impr)USD 33.01
Est. audience size
Days live1 (2020-07-05 → 2020-07-05)
Created2020-07-05
Creative variants0 body · 0 headline
Platformsfacebook
Languagesen
CandidateAR — Dan Whitfield
Surfaced by“senate:Dan Whitfield”

🧠 AI analysis

Issuejobs labor
Framingissue advocacy
Message typepersuasion
Emotional appealempathy
Production tierprofessional
Who picturedworkers labor, medical
Symbolsfactory industry
Call to actionlearn more
Standout elementEveryday worker in scrubs/blue collar setting delivering the testimonial directly to camera
TacticUses a relatable working-class woman as a surrogate testimonial to build trust on jobs and manufacturing issues, grounding the political message in authentic blue-collar Ohio identity.

Where it ran (delivery by region)

Arkansas100.0%

Who saw it (delivery)

35-44 · unknown 0.1%
45-54 · unknown 0.1%
55-64 · unknown 0.1%
18-24 · male 4.1%
45-54 · male 11.4%
65+ · female 20.1%
55-64 · female 8.3%
25-34 · female 1.9%
35-44 · female 2.8%
25-34 · male 4.8%
45-54 · female 3.8%
65+ · male 20.2%
55-64 · male 13.4%
35-44 · male 6.7%
18-24 · female 1.9%
65+ · unknown 0.4%

Similar ads (same issue, matching framing or emotional appeal)

Sherrod Brown
OH — Sherrod Brown 78d live
Sherrod Brown
OH — Sherrod Brown 71d live
Sherrod Brown
OH — Sherrod Brown 56d live
Mary Peltola
AK — Mary Peltola 77d live
Jamie Davis For Louisiana
LA — Jamie Davis 11d live
Sherrod Brown
OH — Sherrod Brown 24d live
Mark Warner VA
VA — Mark Warner 11d live
Susan Collins
ME — Susan Collins 7d live