Sherrod Brown US Inactive
FRIENDS OF SHERROD BROWN
Union workers praise Brown for saving their pension plans from cuts
Youngstown, Ohio's #1 Locally owned, locally connected television news station.
Ad copy
After years of fighting alongside Ohio retirees whose pensions were gambled away by Wall Street, we've restored the pensions of over 100,000 Ohio workers.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 61.2/100 |
| Spend / Reach / Long. / Eff. | 59.4 · 100.0 · 19.3 · 66.0 |
| Spend range | USD 10,000–14,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 12.5 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 71 (2023-10-31 → 2024-01-10) |
| Created | 2023-10-31 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OH — Sherrod Brown |
| Surfaced by | “senate:Sherrod Brown” |
🧠 AI analysis
| Issue | jobs labor |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate, workers labor |
| Symbols | factory industry |
| Call to action | learn more |
| Standout element | Candidate wearing a union UFCW/CTGM jacket, signaling authentic labor solidarity |
| Tactic | The ad leverages a third-party local news endorsement and a specific outcome metric (100,000 pensions restored) to build credibility and trust among union-affiliated and working-class Ohio voters. |
Where it ran (delivery by region)
| Ohio | 100.0% |
| Michigan | 0.0% |
Who saw it (delivery)
| 55-64 · unknown | 0.0% |
| 65+ · male | 2.5% |
| 45-54 · unknown | 0.1% |
| 45-54 · male | 5.6% |
| 25-34 · female | 19.9% |
| 55-64 · female | 4.6% |
| 45-54 · female | 7.4% |
| 65+ · female | 4.0% |
| 35-44 · female | 14.3% |
| 35-44 · unknown | 0.2% |
| 18-24 · female | 8.2% |
| 18-24 · unknown | 0.2% |
| 25-34 · male | 13.5% |
| 55-64 · male | 3.4% |
| 35-44 · male | 10.8% |
| 25-34 · unknown | 0.2% |
| 18-24 · male | 5.2% |
| 65+ · unknown | 0.0% |
