SHAHEEN FOR SENATE
Do you have a plan to go vote for Democrats up and down the ballot on Election Day? Look up your polling place, decide how you’ll get there, and pick a time to go. Remember, who you vote for it private, but whether you vote is public information. Make sure your voice is heard in this historic election, make a plan to vote today.
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| Overall score | 38.6/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 65.4 · 1.1 · 67.1 |
| Spend range | USD 300–399 |
| Impressions | 30,000 – 34,999 |
| CPM (≈ $/1k impr) | USD 10.75 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 5 (2020-10-29 → 2020-11-03) |
| Created | 2020-10-27 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NH — Jeanne Shaheen |
| Surfaced by | “senate:Jeanne Shaheen” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | diverse crowd |
| Symbols | none |
| Call to action | vote |
| Standout element | Bold green banner with white 'ELECTION DAY IS NOV 3RD!' urgency headline anchoring the video frame |
| Tactic | Classic social-pressure GOTV tactic reminding voters that whether they vote is public information, nudging compliance through peer accountability while directing them to a specific action plan. |
| New Hampshire | 100.0% |
| Maine | 0.0% |
| Vermont | 0.0% |
| 18-24 · unknown | 0.1% |
| 18-24 · female | 8.6% |
| 25-34 · unknown | 0.3% |
| 65+ · unknown | 0.0% |
| 55-64 · male | 3.7% |
| 35-44 · female | 9.3% |
| 65+ · female | 2.6% |
| 45-54 · female | 5.5% |
| 25-34 · female | 18.6% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 10.0% |
| 65+ · male | 2.0% |
| 25-34 · male | 22.1% |
| 18-24 · male | 6.1% |
| 55-64 · female | 4.4% |
| 45-54 · male | 6.4% |
| 55-64 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |