HALEY STEVENS FOR CONGRESS
Our team is still facing relentless attacks from Republican Super PACs and need to reach our end-of-month fundraising goal to stay strong in this race. We can continue to fight for workers’ dignity, public health, and climate action if we hold this seat. Chip in before our deadline and join the fight.
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| Overall score | 37.2/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 61.7 · 1.1 · 62.5 |
| Spend range | USD 400–499 |
| Impressions | 20,000 – 24,999 |
| CPM (≈ $/1k impr) | USD 19.98 |
| Est. audience size | — |
| Days live | 5 (2020-05-15 → 2020-05-20) |
| Created | 2020-05-15 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MI — Haley Stevens |
| Surfaced by | “senate:Haley Stevens” |
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Candidate speaking directly to camera in kitchen setting with urgent subtitle callout against Republican Super PACs |
| Tactic | Classic end-of-month fundraising urgency tactic using an under-attack framing — positioning the candidate as a fighter against outside money to trigger small-dollar donor response. |
| Michigan | 100.0% |
| 35-44 · unknown | 0.2% |
| 45-54 · male | 12.4% |
| 25-34 · unknown | 0.1% |
| 45-54 · unknown | 0.3% |
| 55-64 · unknown | 0.4% |
| 18-24 · male | 0.6% |
| 65+ · female | 14.9% |
| 25-34 · male | 3.3% |
| 65+ · male | 18.3% |
| 18-24 · female | 0.2% |
| 35-44 · male | 7.3% |
| 55-64 · male | 16.9% |
| 45-54 · female | 6.9% |
| 55-64 · female | 12.6% |
| 35-44 · female | 3.7% |
| 25-34 · female | 1.4% |
| 65+ · unknown | 0.5% |
| 18-24 · unknown | 0.0% |