TODD ACHILLES FOR IDAHO
Todd Achilles served as an Army tank commander, spent his career in the tech industry and is a former Idaho State Representative. He teaches public policy and leads a veterans organization.
Idahoans are clear: we want to restore a government that puts families, workers, small business, and growers first. Party bosses and career politicians are paying close attention to our independent race, and we need to show them what they’re up against before Sept 30th. Click “Donate Now” to help us #retirerisch ✔️
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 28.3/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 45.5 · 0.6 · 67.0 |
| Spend range | <USD 99 |
| Impressions | 4,000 – 4,999 |
| CPM (≈ $/1k impr) | USD 11.0 |
| Est. audience size | — |
| Days live | 3 (2025-09-28 → 2025-10-01) |
| Created | 2025-09-28 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ID — Todd Achilles |
| Surfaced by | “senate:Todd Achilles” |
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | farm rural |
| Call to action | donate |
| Standout element | Candidate speaking directly to camera against dramatic Idaho canyon landscape with bold #RetireRisch hashtag overhead |
| Tactic | The ad pairs an urgent end-of-quarter fundraising deadline with populist 'people power vs. big money' framing to pressure small donors into acting before Sept 30th. |
| California | 8.9% |
| Idaho | 7.2% |
| Texas | 5.5% |
| Washington | 4.7% |
| New York | 4.2% |
| Florida | 4.0% |
| Ohio | 3.8% |
| 18-24 · female | 1.2% |
| 45-54 · male | 3.8% |
| 65+ · male | 34.6% |
| 65+ · female | 24.1% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 10.9% |
| 55-64 · female | 6.4% |
| 45-54 · unknown | 0.0% |
| 45-54 · female | 1.9% |
| 18-24 · male | 6.8% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 2.8% |
| 35-44 · female | 0.8% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 4.6% |
| 25-34 · female | 1.3% |
| 18-24 · unknown | 0.2% |
| 65+ · unknown | 0.3% |