David Roth For Idaho - US Senate Nominee US Inactive
DAVID ROTH FOR US SENATE
I just gave to David Roth!
Show your support with a contribution.
Ad copy
Our campaign is truly a grassroots effort. Literally thousands of small donations are adding up as we take on Mike Crapo this fall. I had really hoped we would hit a milestone today of 3,100 individual contributions to the campaign since we launched on March 12, but we seem to be stuck at 3.099. www.rothforidaho.org/contribute
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 27.4/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 43.0 · 1.4 · 65.1 |
| Spend range | <USD 99 |
| Impressions | 3,000 – 3,999 |
| CPM (≈ $/1k impr) | USD 14.14 |
| Est. audience size | 5,001 – 10,000 |
| Days live | 6 (2022-08-08 → 2022-08-14) |
| Created | 2022-08-07 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ID — David Roth |
| Surfaced by | “senate:David Roth” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | farm rural |
| Call to action | donate |
| Standout element | Campaign logo overlaid on a serene Idaho mountain lake landscape evoking local pride |
| Tactic | Uses social proof and near-miss milestone psychology ('stuck at 3,099') to create urgency and nudge donors over a symbolic threshold. |
Where it ran (delivery by region)
| Idaho | 94.0% |
| Washington | 0.7% |
| Arizona | 0.5% |
| California | 0.4% |
| Wisconsin | 0.2% |
| Utah | 0.2% |
| Nevada | 0.2% |
Who saw it (delivery)
| 45-54 · unknown | 0.1% |
| 25-34 · male | 0.2% |
| 18-24 · male | 0.2% |
| 65+ · unknown | 0.3% |
| 25-34 · female | 0.6% |
| 55-64 · male | 7.5% |
| 65+ · male | 23.3% |
| 65+ · female | 42.9% |
| 55-64 · female | 13.9% |
| 45-54 · female | 4.9% |
| 35-44 · female | 1.7% |
| 45-54 · male | 3.2% |
| 35-44 · male | 1.2% |
