Shelley Moore Capito US Inactive
Capito for West Virginia
SIGN YOUR NAME!
Your voice is needed.
Ad copy
ALERT: West Virginia is becoming a top target for Washington special interests. We need to unite behind conservative champion Shelley Moore Capito to make sure our state’s best interests are protected and our values upheld. Stand with Shelley by adding your name now!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 38.6/100 |
| Spend / Reach / Long. / Eff. | 27.6 · 63.8 · 1.9 · 61.2 |
| Spend range | USD 600–699 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 23.62 |
| Est. audience size | — |
| Days live | 8 (2019-10-23 → 2019-10-31) |
| Created | 2019-10-23 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WV — Shelley Capito |
| Surfaced by | “senate:Shelley Capito” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | urgency |
| Production tier | unknown |
| Who pictured | candidate |
| Symbols | none |
| Call to action | sign petition |
| Standout element | Facebook content-removed placeholder replacing the actual ad creative |
| Tactic | The ad uses an urgency-and-threat framing ('top target,' 'special interests') to mobilize list-building sign-ups around a conservative identity anchor, though the actual creative was removed by Facebook for disclaimer non-compliance. |
Where it ran (delivery by region)
| West Virginia | 100.0% |
Who saw it (delivery)
| 55-64 · female | 19.5% |
| 45-54 · female | 10.6% |
| 55-64 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 18-24 · male | 0.6% |
| 18-24 · female | 0.4% |
| 35-44 · female | 3.3% |
| 35-44 · male | 5.1% |
| 35-44 · unknown | 0.1% |
| 65+ · unknown | 0.2% |
| 25-34 · female | 1.1% |
| 25-34 · male | 2.0% |
| 45-54 · male | 11.8% |
| 65+ · female | 18.4% |
| 55-64 · male | 15.0% |
| 65+ · male | 11.8% |
| 25-34 · unknown | 0.0% |
