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political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
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Chris Coons US Inactive

CHRIS COONS FOR DELAWARE

ad creative

Sign the petition now

Lower the cost of prescription drugs

Ad copy

Everybody knows the price of prescription drugs is out of control, yet Mitch McConnell and Senate Republicans refuse to act. Senator Chris Coons is fighting to lower the price of prescription drugs, but he needs your help to build support. Join Chris Coons in calling on Mitch McConnell to pass legislation to lower the cost of prescription drugs >> https://bit.ly/39NhHuX

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score42.8/100
Spend / Reach / Long. / Eff.31.7 · 63.8 · 17.1 · 58.4
Spend rangeUSD 900–999
Impressions25,000 – 29,999
CPM (≈ $/1k impr)USD 34.53
Est. audience size
Days live63 (2020-02-20 → 2020-04-23)
Created2020-02-19
Creative variants1 body · 1 headline
Platformsfacebook
Languagesen
CandidateDE — Chris Coons
Surfaced by“senate:Chris Coons”

🧠 AI analysis

Issuehealthcare
Framingattack opponent
Message typelist building survey
Emotional appealanger
Production tiersemi pro
Who picturedopponent
Symbolsnone
Call to actionsign petition
Standout elementHigh-contrast desaturated red-tinted close-up of McConnell's face used as a menacing foil for the urgent RX demand
TacticClassic pressure-petition tactic that uses a villainized opponent portrait to drive list-building signups while framing Coons as the fighting advocate.

Where it ran (delivery by region)

California11.7%
Florida7.8%
New York6.5%
Pennsylvania4.5%
Texas4.4%
Michigan4.1%
Washington3.9%

Who saw it (delivery)

18-24 · unknown 0.0%
65+ · unknown 0.7%
18-24 · female 0.2%
35-44 · male 0.6%
25-34 · male 0.3%
25-34 · female 0.6%
18-24 · male 0.1%
45-54 · male 1.6%
45-54 · female 2.4%
35-44 · unknown 0.0%
35-44 · female 1.0%
55-64 · male 6.3%
65+ · male 22.0%
65+ · female 52.2%
55-64 · female 11.6%
25-34 · unknown 0.0%
45-54 · unknown 0.1%
55-64 · unknown 0.1%

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