๐Ÿ“Œ The Swipe File

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Colin Allred US Inactive

COLIN ALLRED FOR SENATE

ad creative

[MIDNIGHT DEADLINE]

Colin Allred is neck and neck with Ted Cruz, but now he needs YOU to help him take the lead.

Ad copy

โœ‹๐Ÿพ ๐‚๐š๐ง ๐ฒ๐จ๐ฎ ๐ก๐จ๐ฅ๐ ๐จ๐ง ๐Ÿ๐จ๐ซ ๐š ๐ฌ๐ž๐œ๐จ๐ง๐? Itโ€™s Colin Allred, and Iโ€™m the Democrat whoโ€™s going to defeat Ted Cruz. After I tied with him in two polls, Republicans are starting to get nervous. ๐“๐ก๐š๐ญโ€™๐ฌ ๐ฐ๐ก๐ฒ ๐š ๐ซ๐ข๐ ๐ก๐ญ-๐ฐ๐ข๐ง๐  ๐ ๐ซ๐จ๐ฎ๐ฉ ๐ฃ๐ฎ๐ฌ๐ญ ๐œ๐จ๐ฆ๐ฆ๐ข๐ญ๐ญ๐ž๐ ๐ญ๐จ ๐ฌ๐ฉ๐ž๐ง๐ ๐š๐ญ ๐ฅ๐ž๐š๐ฌ๐ญ $๐Ÿ๐ŸŽ ๐ฆ๐ข๐ฅ๐ฅ๐ข๐จ๐ง ๐จ๐ง ๐š๐๐ฌ ๐š๐ ๐š๐ข๐ง๐ฌ๐ญ ๐ฆ๐ž ๐ญ๐จ ๐ก๐ž๐ฅ๐ฉ ๐“๐ž๐ ๐ซ๐ž๐ญ๐š๐ค๐ž ๐ญ๐ก๐ž ๐ฅ๐ž๐š๐. Texans are ready to vote Ted out, but first, we need resources to combat the millions of dollars being poured in on his side to help him buy this race. ๐–๐ข๐ฅ๐ฅ ๐ฒ๐จ๐ฎ ๐œ๐ก๐ข๐ฉ ๐ข๐ง ๐›๐ž๐Ÿ๐จ๐ซ๐ž ๐จ๐ฎ๐ซ ๐ฆ๐ข๐๐ง๐ข๐ ๐ก๐ญ ๐๐ž๐š๐๐ฅ๐ข๐ง๐ž ๐ญ๐จ ๐ก๐ž๐ฅ๐ฉ ๐ฆ๐ž ๐Ÿ๐ข๐ ๐ก๐ญ ๐›๐š๐œ๐ค ๐š๐ง๐ ๐๐ž๐Ÿ๐ž๐š๐ญ ๐“๐ž๐ ๐‚๐ซ๐ฎ๐ณ? Thanks so much.

โ†— View in Meta Ad Library (the live creative โ€” image/video/layout)

Performance proxies

Overall score52.9/100
Spend / Reach / Long. / Eff.52.4 ยท 80.0 ยท 23.1 ยท 56.1
Spend rangeUSD 6,000โ€“6,999
Impressions125,000 โ€“ 149,999
CPM (โ‰ˆ $/1k impr)USD 47.27
Est. audience sizeโ€”
Days live85 (2024-07-10 โ†’ 2024-10-03)
Created2024-07-10
Creative variants1 body ยท 1 headline
Platformsfacebook, instagram
Languagesen
CandidateTX โ€” Colin Allred
Surfaced byโ€œsenate:Colin Allredโ€

๐Ÿง  AI analysis

Issuedemocracy elections
Framingcontrast comparison
Message typefundraising
Emotional appealurgency
Production tiersemi pro
Who picturedcandidate, opponent
Symbolsmoney cash
Call to actiondonate
Standout elementSide-by-side 41%-41% poll graphic with candidate headshots in red and blue columns creating a visual dead-heat tension
TacticThe ad leverages a tied-poll stat as social proof of electability while weaponizing the opponent's outside spending as a threat to trigger urgency-driven small-dollar donations before a midnight deadline.

Where it ran (delivery by region)

California14.1%
Texas10.8%
Florida6.8%
New York6.6%
Illinois3.6%
North Carolina3.2%
Pennsylvania3.2%

Who saw it (delivery)

25-34 ยท female 0.8%
25-34 ยท male 0.9%
25-34 ยท unknown 0.0%
35-44 ยท female 3.1%
35-44 ยท male 2.8%
35-44 ยท unknown 0.1%
45-54 ยท female 6.9%
45-54 ยท male 4.7%
45-54 ยท unknown 0.2%
55-64 ยท female 18.7%
55-64 ยท male 10.2%
55-64 ยท unknown 0.3%
65+ ยท female 33.8%
65+ ยท male 17.0%
65+ ยท unknown 0.5%

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