FRIENDS OF SHERROD BROWN
Sen. Sherrod Brown visited with veterans Tuesday in Oak Harbor, where PACT Act expansion was part of the discussion.
I'll always fight to make sure our veterans have access to the healthcare they need after their service.
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| Overall score | 59.0/100 |
| Spend / Reach / Long. / Eff. | 50.6 · 100.0 · 13.5 · 72.1 |
| Spend range | USD 5,000–5,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 5.5 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 50 (2024-06-25 → 2024-08-14) |
| Created | 2024-06-25 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OH — Sherrod Brown |
| Surfaced by | “senate:Sherrod Brown” |
| Issue | veterans |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | none |
| Call to action | learn more |
| Standout element | Spectrum News chyron exposing opponent's contradiction anchors credibility while opponent appears mid-speech looking uncomfortable |
| Tactic | The ad leverages a local TV news screenshot to lend third-party credibility to a hypocrisy attack on Moreno, while the veterans healthcare copy frames Brown as the trustworthy defender of Ohio veterans by contrast. |
| Ohio | 100.0% |
| Unknown | 0.0% |
| Michigan | 0.0% |
| 35-44 · female | 13.3% |
| 45-54 · female | 7.9% |
| 45-54 · unknown | 0.1% |
| 65+ · unknown | 0.0% |
| 18-24 · unknown | 0.1% |
| 25-34 · unknown | 0.2% |
| 35-44 · unknown | 0.2% |
| 55-64 · female | 5.0% |
| 65+ · female | 4.2% |
| 18-24 · male | 4.6% |
| 65+ · male | 3.3% |
| 25-34 · female | 14.8% |
| 55-64 · male | 4.9% |
| 25-34 · male | 14.4% |
| 45-54 · male | 7.8% |
| 18-24 · female | 6.5% |
| 35-44 · male | 12.7% |
| 55-64 · unknown | 0.1% |